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Big Papi Just Swung for the Fences with Ozama Rum—and Dubai Might Just Trade Its Bourbon

Big Papi Just Swung for the Fences with Ozama Rum—and Dubai Might Just Trade Its Bourbon

Dubai’s spirits scene just got a bold, sun-soaked upgrade—and it’s got David “Big Papi” Ortiz’s signature swing behind it. Introducing Ozama Rum, the new ultra-premium, 100% Dominican rum that’s redefining celebrity liquor with substance, soul, and serious flavor.

Already gaining momentum from the Dominican Republic to the U.S., Ozama is now poised to hit shelves and bars in Dubai and beyond.

And if you’re searching for the best Dominican rum in Dubai, Big Papi just served up your new summer essential—one with purpose as rich as its pour.

Ozama Rum

 

From the Ozama River to the UAE—This Rum Has Roots

Named after the Ozama River in Santo Domingo, where Ortiz grew up, Ozama Rum is more than a drink—it’s a tribute. Crafted using 100% Dominican sugarcane, aged in island oak barrels, and certified Ron Dominicano, this isn’t “Dominican-style” rum—it’s the real thing.

“TO ME, OZAMA ISN’T JUST ABOUT RUM, IT’S ABOUT IDENTITY, PRIDE, AND PROGRESS,”

DAVID “BIG PAPI” ORTIZ.

And for Dubai drinkers increasingly drawn to spirits with authentic origin stories and cultural credibility, this release hits all the right notes.


A Lineup That Hits Like a Home Run

Ozama debuts with three unique expressions, each one crafted to suit a different vibe—whether you’re sipping on a yacht, hosting a garden party in Jumeirah, or building out your home bar in Downtown Dubai:

  • Ozama Blanco – Bright, citrusy, and effortlessly clean, this platinum rum is ideal for mojitos, daiquiris, and tropical highballs.

  • Ozama Añejo – Spiced, smooth, and slightly sweet, this aged rum carries rich notes of vanilla, toffee, and toasted oak.

  • Ozama Gran Añejo – Slow-aged and silky, this is a true sipping rum—full of candied fruit, honeyed wood, and an elegant dry finish.

Each bottle offers refinement without pretense, ideal for both cocktail experimentation and neat appreciation.


Not Just Another Celebrity Spirit

Let’s face it: not all celebrity-endorsed liquors are created equal. Some are branding gimmicks with little craft behind the curtain. But Ozama Rum is Big Papi’s passion project—hands-on and heart-first from day one.

“I WANTED TO BUILD SOMETHING THAT CELEBRATES THE ENERGY AND SOUL OF MY PEOPLE,”

ORTIZ


“AND SHOWS THE WORLD WHAT WE’RE MADE OF.”

He collaborated directly with Drink2Success CEO Abbott Wolfe to develop a rum that honors Dominican heritage with every pour.

“FROM DAY ONE, DAVID HAD A CLEAR VISION… TO SPOTLIGHT THE DOMINICAN REPUBLIC AND AT THE SAME TIME GIVE BACK TO THE COMMUNITY THAT RAISED HIM,”


WOLFE EXPLAINS


Rum with a Cause—Giving Back to the Ozama River

In a unique move for a spirits brand, 2% of all Ozama Rum profits go to environmental and community efforts around the Ozama River. From pollution cleanup to neighborhood support, every bottle helps fund sustainable change.

In cities like Dubai, where luxury and responsibility increasingly go hand in hand, Ozama’s giveback model adds real value to the consumer experience.

And for Caribbean, Latinx, and globally minded communities in the UAE, this message of legacy and uplift resonates deeply.


Why Dubai Should Be Watching the Rum Wave

Globally, the premium rum market is booming—expected to exceed $15 billion by 2030—as consumers move beyond mass-market offerings to discover origin-based, barrel-aged, and cocktail-worthy expressions.

In Dubai, that translates to:

  • Five-star resorts stocking rare rums for curated tasting menus

  • Beach clubs and rooftops expanding beyond vodka and gin

  • Rum-based mixology trending in upscale bars like Galaxy Bar, Zuma, and Clap

If you’re planning an event in Emirates Hills, a Friday brunch in DIFC, or just upgrading your yacht’s bar cart, Ozama fits right in—charming, chic, and full of character.


Where to Find Ozama Rum in the UAE

While Ozama Rum is rolling out across the U.S. this summer, online orders are now open worldwide at drinkozama.com, and UAE importers are already eyeing its Middle East debut.

Expect to see early adoption through:

  • Le Clos (Dubai International Airport & DIFC)

  • African + Eastern Premium Selections

  • MMI’s High-End Spirits Collection

  • Mixologist-led bars in Abu Dhabi and The Palm

Whether neat, on the rocks, or in a premium cocktail, Ozama is poised to become the best Dominican rum in Dubai—with a backstory that’s as powerful as its pour.


Final Toast: A Spirit That Swings for More Than Flavor

David Ortiz didn’t just create another rum—he built a legacy in a bottle. With deep Dominican roots, global vision, and heart-driven purpose, Ozama Rum brings something rare to the table: a spirit that tastes like home and drinks like a celebration.

So this summer in Dubai, skip the predictable pours and reach for something that tells a story. Whether you’re a collector, a rum aficionado, or just someone who appreciates real craft—Ozama is the sip you didn’t know you were waiting for.

“THEY SAY PERFECTION DOESN’T EXIST, BUT YOU CAN GET CLOSE TO IT.”
—Big Papi

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